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Inside Design Shops | Understanding User Experience (Web Techniques, Aug 2000)

, January 01, 2002

Large design firms have built so much hype around the term "user experience" lately that it's hard to figure out what the words mean and how they impact Web design clients. After visiting shops in Chicago that specialize in user experience, I was able to define the term as what a person does, thinks, and feels when operating or working with a product or service. Several Chicago-based research firms have embraced this concept and are providing user experience studies for Web-based businesses that want to understand their sites' visitors better.


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